Diploma in Multimedia, Advertising & Broadcasting

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  • Category

    Diploma Programmes
  • Duration

    3 Years
  • Commencement

    2017-10-00
  • Entry Requirements

    GCE (O/L) with 3 passes in a single sitting or an equivalent
  • Syllabus / Content

    Year 1


    Semester 1

    • Media, Culture & Society 1
    • Information Technology
    • Human Communications
    • Advanced Business English

    Semester 2

    • Design Study 1
    • Professional Writing
    • Media, Culture, Society 2
    • Introduction to Marketing
    • Introduction to Management


    Year 2


    Semester 3

    • Design Study 2
    • Writing for Electronic Media
    • Introduction to Advertising
    • Advanced Marketing
    • Elective (Select one):
      • Creative Studies
      • Writing for Print

    Semester 4

    • Advertising Creativity
    • Multimedia Technologies 1
    • Broadcast Media Production
    • Photography
    • Elective (Select one):
      • Buyer Behaviour
      • Introduction to Public Relations


    Year 3 (Multimedia Major)


    Semester 5

    • Multimedia Production
    • Graphic Design for Multimedia
    • Multimedia Technologies 2

    Semester 6

    • Visualisation & Animation
    • Multimedia Project
    • Multimedia Broadcasting
    • Elective (Select one):
      • Internship
      • Mass Media Research


    Year 3 (Advertising Major)


    Semester 5

    • Media Planning & Strategy
    • Advertising Management
    • Copywriting

    Semester 6

    • Integrated Marketing Communication
    • Advertising Campaign Planning
    • Presentation Skills
    • Elective (Select one):
      • Internship
      • Mass Media Research


    Year 3 (Broadcasting Major)


    Semester 5

    • Introduction to Screen Studies
    • Video Production 1
    • Introduction to Screenwriting

    Semester 6

    • Video Documentary Production
    • Video Production 2
    • Directing Workshop
    • Elective (Select one):
      • Internship
      • Mass Media Research

     

     

  • Fee & Funding

  • Methodology

    Lectures / Practicals / Assignments
  • Course Director(s)

  • Lectures & Practicals

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Commencement
Dates

Full Time
Colombo
ON 2017-10
Kandy
Kurunegala
Matara
Galle
Weekend
Matara
Galle
Colombo
Kandy
Kurunegala
Part Time
Kandy
Kurunegala
Matara
Galle
Colombo